An Invitation to Break Out of the Pack and Try Something Different!
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In today's competitive economy, everything about work has changed, except for the ways we go about trying to find it.
Our reliance on the use of traditional job-search techniques in a work environment that has dramatically changed is the equivalent of "fighting the last war" with disappointing, even disastrous results.
Most of us sense this, but we don't know what else to do.
Finding work today calls for more than the basic job-search practices universally advocated. It requires that people know their own value and be able to articulate it clearly.
Ground of Your Own Choosing is a clear, concise guide to a new kind of work security, one that is not dependent on any particular job, but on your own capacity to generate work.
It offers a compelling rationale for why it is necessary to change your thinking and provides practical steps, supported by real life stories, for taking action.
Traditional job-search was created in the placid lakes of long-term employment, not the rapids of constant change. Flat water isn't coming back, and yet people, even those who instinctively know this, keep paddling against the current.
p. 32
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